Smart Home - Lithuania
Lithuania- Revenue in the Smart Home market is projected to reach US$*****m in ****.
- Revenue is expected to show an annual growth rate (CAGR *********) of ****%, resulting in a projected market volume of US$*****m by ****.
- Household penetration will be ****% in **** and is expected to hit ***% by ****.
- The average revenue per installed Smart Home currently is expected to amount to US$*****.
- A global comparison reveals that most revenue is generated United States (US$****bn in ****).
Definition:
The Smart Home market constitutes the sale of networked hardware devices that enable home automation for private end users (B2C). Considered are hardware devices that are connected directly or indirectly via a so-called gateway to the Internet. Their main purposes are the control, monitoring, and regulation of functions in a private household.
The remote control and monitoring of individual devices and, if applicable, their direct communication with one another (Internet of Things), is an essential component of intelligent home automation.
Devices whose primary function is not the automation or remote control of household equipment, e.g., smartphones and tablets, are not included here. Smart TVs are included when they are connected to the internet and provide smart home-related functions such as remote control, monitoring, or integration into home automation systems.
The market focuses exclusively on revenues from the sale of physical smart home devices (B2C hardware sales) and excludes any revenues from software, subscriptions, platforms, installation, maintenance, or other services.
Structure:
Smart Home is segmented into six main markets:
- The Control & Connectivity market includes the essential equipment (connected and remote-control devices) that are part of an intelligent home network. The segment includes central control and communication units (hub/gateway), programmable control buttons (e.g. wall switches and adjustable dials), and smart plugs for the control of non-smart devices. Smart speakers are part of the Home Entertainment market.
- The Security market includes the sale of devices for networked access control and management for buildings and premises. This includes surveillance products (e.g. security cameras, motion sensors, programmable and remote control door locks) as well as equipment for risk monitoring (connected smoke detectors and humidity sensors).
- Home Entertainment comprises the sale of products for multi-room entertainment (e.g. sound systems and smart speakers) as well as connected remote controls, streaming devices (e.g. Amazon Fire TV stick, Google Chromecast), and Smart TVs with smart home integration. General, freely programmable buttons and switches (see Control & Connectivity) or light bulbs for different lighting scenarios (see Comfort & Lighting) are not included.
- The Energy Management market covers the sale of products for the control and reduction of energy consumption (e.g. automated heating control and timers) as well as connected sensors (e.g. temperature, sunlight, and precipitation sensors). Networked light bulbs (see Comfort & Lighting) and smart sockets/plugs (see Control & Connectivity) are not included. Unlike in previous releases, smart plugs are no longer part of this segment but can now be found in the Control & Connectivity segment. Smart Meters are not part of our Smart Home market.
- Smart Appliances includes connected versions of all kinds of household appliances. This includes large appliances (fridges, washing machines, ovens etc.) as well as small appliances (microwaves, coffee machines, vacuum and mowing robots etc.), provided they are connected to the internet. An indirect connection via a local network is also possible, as long as the remote access and control of the respective appliances via the connection is given.
- Comfort & Lighting includes devices for the improvement of the living atmosphere. These are devices such as sensors and actuators (e.g. door and window sensors, shutters) as well as connected and remote controllable light sources (smart bulbs) or garage door controls.
Programmable or controllable power sockets are not included (see Control & Connectivity).
Additional Information:
The market comprises revenue, average revenue per smart home, number of smart homes so as the household penetration rate by smart home, and key players. Figures are generated through both online and offline sales channels and include exclusive spending by consumers (B2C). Market leaders include Samsung, LG, Amazon, Google, Ring, and Bosch, renowned for their innovation, brand recognition, and expansive distribution channels within their respective categories. For more information on the data displayed, use the info button right next to the boxes.
- Digitally connected and controllable smart home hardware in private households that can be operated remotely (e.g., Bose Smart Speaker 500, TP-Link KE100 KIT, smart plugs, thermostats, connected light bulbs, security cameras)
- Sensors and actuators that support home automation (e.g., door and window sensors, thermostatic radiator valves)
- Gateways/hubs and smart speakers that connect devices from all smart home categories/subsegments with each other and with the internet
- Smart TVs with smart home integration that can be controlled via the internet or interact with other smart home devices
- B2C sales of smart home hardware (device sales; excluding software, installation and maintenance services, and subscription fees)
- Smart TVs whose connectivity is used solely for media/content streaming and that do not provide smart home functions (control, monitoring, integration)
- Smartphones and tablets
- B2B/C2C sales (e.g., hotels, offices)
- Software and services (installation, maintenance, subscriptions)
Revenue
KeyPlayers
Volume
Price
Product Types
Global Comparison
Analyst Opinion
In Lithuania, the Smart Home market is experiencing a notable surge in interest and adoption among consumers.
Customer preferences: Customers in Lithuania are increasingly drawn to Smart Home technologies due to their convenience, energy efficiency, and the ability to enhance overall home security. The desire for greater control and automation in daily tasks is a key driver for the growing demand for smart devices in households.
Trends in the market: One prominent trend in the Lithuanian Smart Home market is the rising popularity of voice-controlled smart assistants and devices. Consumers are gravitating towards hands-free control options, leading to a higher demand for voice-activated features in smart home products. Additionally, the integration of smart home systems with mobile applications is becoming more prevalent, offering users seamless remote access and monitoring capabilities.
Local special circumstances: Lithuania's focus on sustainable living and energy conservation is influencing the Smart Home market in unique ways. Consumers in the country are increasingly interested in smart devices that promote energy efficiency and help reduce utility costs. This eco-conscious mindset is driving the adoption of smart thermostats, lighting systems, and appliances that can be remotely controlled and programmed for optimal energy usage.
Underlying macroeconomic factors: The growing tech-savvy population in Lithuania, coupled with increasing disposable incomes, is contributing to the expansion of the Smart Home market. As the country continues to embrace digitalization and technological advancements, the demand for smart home solutions is expected to further rise. Additionally, government initiatives promoting the use of smart technologies for sustainable living are creating a favorable environment for the growth of the Smart Home market in Lithuania.
Methodology
Data coverage:
The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.Modeling approach:
Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.Consumer
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