Juices - Ireland

The Juices market in Ireland has seen significant growth in recent years, driven by changing consumer preferences and a focus on health and wellness. Customer preferences in the Juices market have shifted towards healthier options, with consumers increasingly seeking out natural and organic products. This trend is in line with global market trends, as consumers worldwide are becoming more conscious of their health and are looking for products that are free from artificial additives and preservatives. In addition, there is a growing demand for functional juices that offer additional health benefits, such as those fortified with vitamins and minerals. One of the key trends in the Juices market in Ireland is the rise of cold-pressed juices. Cold-pressed juices are made by using a hydraulic press to extract the juice from fruits and vegetables, which preserves more of the nutrients and enzymes compared to traditional juicing methods. This trend is driven by consumers' desire for fresh, nutrient-rich juices that offer maximum health benefits. Cold-pressed juices are often marketed as a convenient way to get a daily dose of fruits and vegetables, and are popular among consumers who are looking to improve their overall health and wellbeing. Another trend in the Juices market in Ireland is the increasing popularity of juice cleanses and detox programs. These programs involve consuming only juices for a certain period of time, with the aim of detoxifying the body and promoting weight loss. Juice cleanses have gained popularity as a way to jumpstart a healthier lifestyle and are often seen as a quick and convenient way to reset the body after a period of indulgence. This trend is in line with the global trend of consumers seeking out detox and cleanse programs as a way to improve their overall health and wellbeing. In addition to changing consumer preferences, there are also some local special circumstances that have contributed to the growth of the Juices market in Ireland. The country has a strong agricultural sector, with a wide variety of fruits and vegetables grown locally. This has led to a diverse range of locally-produced juices, which are often marketed as being made from locally-sourced ingredients. This has resonated with consumers who are looking to support local businesses and reduce their carbon footprint. Furthermore, Ireland has a strong café culture, with many consumers opting to purchase juices from cafes and juice bars rather than making them at home. This has created opportunities for juice bars to offer a wide variety of juices and cater to different customer preferences. The convenience and variety offered by juice bars have contributed to the growth of the Juices market in Ireland. Overall, the Juices market in Ireland is experiencing growth due to changing consumer preferences towards healthier options and a focus on health and wellness. The rise of cold-pressed juices, juice cleanses, and the availability of locally-produced juices have all contributed to the growth of the market. With consumers becoming increasingly health-conscious, the demand for juices is expected to continue to grow in the coming years.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.