New Statista Study

China Is Top Of The Online Fashion World

By 2018, the Chinese online fashion market is forecast to be larger than that of the USA and Europe combined. This according to the latest report from the Statista Digital Market Outlook. The analysis reveals, with turnover of 126 billion U.S. dollars in 2016, China is already by far the leader for online fashion but by 2018 this turnover is expected to reach 194 billion - eclipsing that of the USA and Europe. The biggest players in China are currently Tmall, JD and VIP.com.

Our analysts also released the "Electronics & Media Outlook" report this week. You can download it for free, here.

Description

This infographic shows projected turnover from online fashion for USA, Europe and China 2016-2021.

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Most popular online stores in the fashion segment in Greater China in 2018, by e-commerce net sales (in million U.S. dollars)
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Leading online marketplaces in the fashion market worldwide in 2025, by gross merchandise value (in billion U.S. dollars)
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Leading online stores worldwide in the fashion segment in 2025, by e-commerce gross merchandise value (in million U.S. dollars)
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Ranking of the leading online fashion markets worldwide in 2024, by revenue (in millions of U.S. dollars)
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Fashion e-commerce revenue forecast in China from 2017 to 2025, by segment (in million U.S. dollars)
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Sales value of online apparel retailing in China from 2019 to 2024 (in trillion yuan)

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