Selfie Trend

Selfies Are All About Appearance

Nearly 52 percent of selfies taken are about appearance, the Georgia Institute of Technology found in a study. The idea behind the research was to understand how people give statements on their identity by taking and posting selfies. To obtain the data, the institute analysed 2.5 million selfie posts on Instagram during summer 2015 and assigned them to 14 different categories.

Accordingly, photos about appearance were two times more popular than the other categories combined and most often depict the photographer’s make-up, clothes, lips or other individual features. Similarly prevalent are selfies about the person’s ethnicity or nationality accounting for 13 percent within the study. The researchers interpreted this as an indication for the person’s pride in his or her ethnic background.

In general, women (59%) take more selfies than men (41%).

Description

This graphic shows the percentage of selfies taken by category and gender of the photographer.

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Women: Have you ever taken a selfie?
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How often do you take selfies?
Adults in the United States on how many photographs of them are online as of December 2022, by gender
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Share of consumers in the United States who believe women wear make-up to trick people into thinking they are attractive as of April 2017, by gender
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Do you agree that you often think about how you look?
Do you think that on their social media profile, other people make themselves look happier, more attractive and more successful than they really are?

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