Brand KPIs for airlines: Air Canada in the United States

Statista Consumer Insights report

This report is based on the performance of Air Canada in the United States. Incorporating data from Statista’s Consumer Insights Brand KPIs survey, the report provides you with key consumer insights and benchmarks Air Canada against the airlines industry overall and their competitors. Our data allows you to measure the brands position in the market by creating a profile using Statista's five key performance indicators. Which are: awareness, popularity, usage, loyalty, and media buzz.

 

Topics include:

  • Brand profile
  • Brand KPIs & benchmarking

Table of contents

Selected insights on brand KPIs for airlines: Air Canada in the United States

  • Air Canada's branding resonates more with Gen X
  • Air Canada generally appeals to men more than women
  • Among Air Canada enthusiasts, 51% fall under the high-income category
  • Among Air Canada fans, 51% state that they get excited about airlines
  • 69% of Air Canada users display loyalty towards the brand

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