Target audience: Consumers in Rhode Island (United States)

Statista Consumer Insights report

This report offers the reader a comprehensive overview of consumers in Rhode Island (United States): who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark consumers in Rhode Island (''region'') against the average U.S. consumer, labelled as ''country'' in the charts. The report is updated regularly and is based on data from the Statista Consumer Insights Global survey.

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Table of contents

Selected insights on target audience: Consumers in Rhode Island (United States)

  • Rhode Island has a rather large LGBTQ+ community
  • A relatively small share of consumers in Rhode Island play basketball
  • Consumers in Rhode Island access the internet via a desktop PC less often than the average consumer in the United States
  • The social network Instagram is more popular in Rhode Island than in other regions of the United States
  • Consumers in Rhode Island remember seeing ads in video games less often than the average consumer in the United States

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