How high is the brand awareness of Disney+ in the United States? When it comes to video-on-demand users, brand awareness of Disney+ is at % in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Disney+ in the United States? In total, % of U.S. video-on-demand users say they like Disney+.
What is the usage share of Disney+ in the United States? All in all, % of video-on-demand users in the United States use Disney+.
How loyal are the users of Disney+? Around % of video-on-demand users in the United States say they are likely to use Disney+ again.
What's the buzz around Disney+ in the United States? In , about % of U.S. video-on-demand users had heard about Disney+ in the media, on social media, or in advertising over the past four weeks. Of the % who know the brand, that's %, meaning at the time of the survey there's some buzz around Disney+ in the United States.
Find more relevant information on Disney+ as a VoD brand on our in depth Disney+ brand profile in the U.S. page, additionally providing you with a brand profile breakdown by generations, as well as a look at the most important life aspects of the brand's customers.