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How Often Do Chinese Tourists Travel?

China’s growing middle class has been matched by a growing tourism industry. The nation is one of avid travelers, with 87 percent of urban respondents in a recent Statista survey having been on a trip for non-business purposes over the past 12 months. By comparison, in the United States, 68 percent of respondents said the same.

More than four in ten urban Chinese tourists enjoy two to three vacations per year. Meanwhile, around a fifth of respondents have traveled four to five times. Just over one in ten have not traveled for non-business related trips at all in the past 12 months. Six or more vacations, on the other hand, were rarer. This is according to the latest Statista Consumer Insights survey, carried out between October 2023 and September 2024.

The most popular types of trip among respondents in China in the past 12 months were city trips (55 percent), nature or outdoor vacations (49 percent) and beach vacations (43 percent).

Description

This chart shows the share of respondents who have embarked on the following number of private trips in the last 12 months (in %).

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Average number of travels of Chinese toursits per year from 2011 to 2018
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Frequency of leisure travel among young people in China as of June 2024
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Distribution of number of cities visited by international tourists to China in 2018
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Distribution of tourists in China in 2019, by travel type
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Number of vacation road trips taken in China in 2023 and 2024 with an estimate for 2025 (in millions)
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Number of outbound journeys from mainland China from 2009 to 2023 (in millions)

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