Sweeteners

The Most Popular Sugar Substitutes

A chemical compound produced after digesting the popular sweetener Splenda can cause damage to DNA, according to a study by scientists at the North Carolina State University. The findings flag once more the potential health risks around consuming sweeteners, which are often substituted in an attempt to eat less sugar.

Splenda is by far the most popular sugar substitute among U.S. adults, according to Statista research based on the U.S. Census data and Simmons National Consumer Survey (NHCS). More than 54 million U.S. adults opted for the substitute in 2019. By contrast, roughly 25 million opted for Sweet’N Low, while just over 22 million chose the brand Equal.

Description

This chart shows the number of U.S. consumers who say they use the following sugar substitutes the most often (in millions).

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U.S. population: Which brands of sugar substitutes do you use most often?
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U.S. population: Most used brands of sugar substitutes from 2013 to 2020
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Sales of the leading sugar substitute brands of the United States in 2016 (in million U.S. dollars)
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Unit sales of the leading sugar substitute brands of the United States in 2016 (in millions)
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U.S. population: Do you use sugar substitutes?
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U.S. population: Usage of sugar substitutes from 2011 to 2024

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