Facebook's Reach Among Young Adults Is Still Unmatched

Harvard’s Institute of Politics conducted a national poll among more than 3,000 18- to 29-year-olds, covering topics that range from political views to the use of social media. Our chart shows the percentage of respondents who have an account on a number of social platforms. The chart makes very clear that, despite claims that Facebook is losing its appeal with the youth, it is still the most-used social platform among young adults by a wide margin.

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This chart shows the reach of social networks among Americans aged 18 to 29 years.

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Reach of selected social networks in the United States as of February 2017, by age group
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Weekly usage of leading social networks among users in the United States as of June 2025, by age group
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Percentage of teenagers in the United States who use Facebook as of October 2024, by age group
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Distribution of leading social media platform users in the United States as of December 2024, by age group
Reach of selected social networks in the United States as of February 2017
Share of Facebook users in the United States as of June 2026, by age group

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