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European banks – running smoothly for now but unfit for the future

A decade after the banking crisis, European banks have made significant progress. But despite comfortable capitalization and increased profits, there is still ample reason for concern as the infographic below, produced in partnership with zeb, shows. With valuations at crisis levels and shrinking market shares, banks urgently need to switch from “recovery mode” to “action mode”. They have to make strategic choices in order to succeed in a rapidly changing competitive landscape. The zeb European Banking Study outlines the major industry trajectories and proposes four strategic options for banks.

Description

This infographic shows the current state of and future challenges for European banks.

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Return on equity (ROE) of the banking industry in the European Economic Area (EEA) as of June 2026, by country
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How do you rate the outlook for your bank over the next 12 months in private banking and wealth management?
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Asset growth rate of banking industry in leading European countries from 2008 to 2021, by country
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Share of respondents who plan to use exclusively digital banking in Europe from 2017 and 2020
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Total assets of the European Economic Area (EEA) banking sector from 1st quarter 2015 to 2nd quarter 2026 (in billion euros)
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Total assets of banks in the European Economic Area (EEA) as of December 2025, by country (in billion euros)

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