Media

The media brands Britons trust the most

Ever read an article from The Sun without questioning it? Well, if so you are probably in the minority. According to respondents asked by the Reuters Institute for the Study of Journalism the tabloid paper is one of the least trusted media sources of Great Britain. Unsurprisingly, BBC News tops the list with a total trust score of 7.02 followed by ITV News and Channel 4 News.

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The chart shows Britain's most trusted media sources.

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Trust in media as a source of news and information in Great Britain (GB) as of June 2020, by medium
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Share of respondents that stated to trust selected media in the United Kingdom (UK) in 2016, by type
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Most trusted sources used for information and news about the coronavirus in the United Kingdom (UK) as of September 2021
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Level of trust in selected news sources types according to Generation Z consumers in the United Kingdom as of July 2024
Which one of these do you trust the most to provide reliable information about the coronavirus (COVID-19) outbreak?
Trust in public service news media brands in selected markets worldwide in 2018 and 2022

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