Digital Economy Compass

The Diverse Ways of Making Money in Tech

Apple, Google, Microsoft, Amazon and Facebook. All count among some of the biggest companies in the world, and all can be described as tech companies. Combined, they turned over almost $650 billion last year, but although they are in the same broad industry, their main revenue sources are rather different. This infographic is based on data found in the Statista's new Digital Economy Compass 2018 and shows where these tech giants get their money. One aspect of note is the company most reliant on one part of its business - Facebook generates 98 percent of its revenue from advertising alone.

Description

This chart shows the main source of revenue of large tech companies in 2017.

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Biggest revenue source of leading online and tech companies in most recently reported quarter ending March 2025
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Leading technology companies worldwide in 2024, by revenue (in billion U.S. dollars)
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Leading technology companies from the United States in 2024, by revenue worldwide (in billion U.S. dollars)
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Ranking of the most important technology companies in the world by revenue volume in the fiscal year 2023/2024 (in millions of U.S. dollars)
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Leading online companies ranked by revenue from 2017 to 2024 (in billion U.S. dollars)
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Revenue per employee of selected tech and internet companies in 2024 (in million U.S. dollars)

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