Media Habits

Online Hasn't Killed the TV Set Yet

The world is still clinging to the TV set. Data by GlobalWebIndex suggests that especially in Europe and the United States viewers still cherish watching television on TV sets. Asia Pacific is the only world region where people resort to watching television in any form on devices, such as PCs, laptops, mobiles and tablets.

Description

This chart shows the percentage share of users who watch TV on the following devices by world region 2017

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Share of internet users who watch television live on broadcast TV channels worldwide in 2017, by region
Share of consumers who watched live TV on on a phone, tablet, or computer weekly in December 2020, by market
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Share of people using other devices while watching TV worldwide in 2021, by country
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Share of internet users who watch sports on TV and online worldwide as of 4th quarter 2017, by region
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Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region
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Which media and devices did you use for watching TV in the last 14 days?

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