Social Media & Tourism

Eiffel Tower is the Most Instagrammed European Attraction

One of the classic tourist destinations, the Eiffel Tower in Paris, is the most instagrammed attraction in Europe. What's left of the wall that once divided the German capital Berlin into East and West is the second most tagged tourist spot. Big Ben in London makes third place. There's a little generational bias in this data because, "Instagram is a barometer of where Millennials are travelling", as the source points out. Then again, the younger cohorts seem to be travelling where everybody else is going.

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This chart shows the most instagrammed tourist attractions within Europe, by number of tags (in millions)

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Most instagrammed tourist attractions within Germany as of May 2017, by number of tags
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Most instagrammed tourist attractions within Switzerland as of May 2017, by number of tags
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Most instagrammed tourist attractions within the United Kingdom (UK) as of May 2017, by number of tags
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Most instagrammed tourist attractions within Ireland as of May 2017, by number of tags
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Most instagrammed tourist attractions within Austria as of May 2017, by number of tags
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Most instagrammed tourist attractions within Belgium as of May 2017, by number of tags

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